Year | Title |
---|---|
2023 | Service Dominant-Logic als Forschungsmethode.
301-316.
2023
|
2020 | Recommendations for Conducting Service-Dominant Logic Research.
281-297.
2020
|
2019 | Value of Outsourcing Sales and Marketing by CPG Companies in the Age of Retail Disruptions.
256-265.
2019
|
2015 | Out-Of-Stock.
141-142.
2015
|
2015 | Aligning the Service Dominant Logic and the Relationship Marketing View of the Customer.
230-248.
2015
|
Year | Title |
---|---|
2017 | Online Shoppers Switching Behavior When the Item they Want is Not Available
2017
|
2017 | The Availability Problem in On-Line Fast-Moving Consumer Goods Retailing
2017
|
2014 | A Win-Win Game in Environmental Turbulence: Gaining Customer Compliance through Goal Commitment and Organizational Commitment
2014
|
2013 | A Review of Service Dominant Logic Research 2004-2011
2013
|
2012 | Value-attenuation in distribution networks – insights from a service dominant-logic perspective on retail out-of-stocks
2012
|
2011 | A Retail Inventory Policy for Time-dependent Cyclical Demand
2011
|
1994 | Using membership as a marketing tool: Issues and applications.
RELATIONSHIP MARKETING: THEORY, METHODS AND APPLICATIONS.
287-296.
1994
|
Paul College of Business and Economics
Marketing
10 Garrison Ave
Durham, New Hampshire 03824
US