A theoretical and empirical exploration of identification with virtual product communities

Academic Article

Authors

  • Czaplewski, Andrew J
  • Gruen, Thomas

    • Status

    Publication Date

  • 2004

    • Has Subject Area

    Published In

    Digital Object Identifier (doi)

    Start Page

  • 155

    • End Page

  • 155

    • Volume

  • 1

    • Issue

  • 2