Looking back to move forward: Reviews and analyses of literature in industrial marketing

Academic Article

Authors

  • Akdeniz Talay, Billur
  • Talay, M Berk
  • Kirca, Ahmet H

    • Status

    Publication Date

  • April 2023

    • Has Subject Area

    Published In

    Digital Object Identifier (doi)

    Start Page

  • A4

    • End Page

  • A6

    • Volume

  • 110