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Artificial intelligence: The light and the darkness
Academic Article
View record in Web of Science ®
Overview
Research
Identity
Additional Document Info
Overview
Authors
Grewal, Dhruv
Guha, Abhijit
Satornino, Cinthia
Schweiger, Elisa B
Status
published
Publication Date
November 2021
Has Subject Area
Marketing
Published In
Journal of Business Research
Journal
Research
Keywords
Artificial intelligence
Business-to-business
Dark side
Power asymmetry
Trust
Identity
Digital Object Identifier (doi)
https://doi.org/10.1016/j.jbusres.2021.07.043
Additional Document Info
Start Page
229
End Page
236
Volume
136