Reaping relational rewards from corporate social responsibility: The role of competitive positioning

Academic Article

Authors

  • Du, Shuili
  • Bhattacharya, CB
  • Sen, Sankar
  • Status

    Publication Date

  • September 2007
  • Has Subject Area

    Digital Object Identifier (doi)

    Start Page

  • 224
  • End Page

  • 241
  • Volume

  • 24
  • Issue

  • 3