Cross-Channel Spillover Effects of Ad Spend on Retail Sales

Grant

Date/time Interval

  • July 1, 2022 - June 30, 2023
  • Awarded By

    Total Award Amount

  • USD 5000
  • Contributor

  • Yalcinkaya, Goksel   Principal Investigator  
  • Yalcinkaya, Goksel   Funded by