Resonance to archetypes in media: There's some accounting for taste

Academic Article

Authors

  • Faber, Michael A
  • Mayer, John D.

    • Status

    Publication Date

  • June 2009

    • Has Subject Area

    Published In

    Keywords

  • Archetypes
  • Measurement
  • Media
  • Personality
  • Popular culture
  • Preferences
  • Resonance

    • Digital Object Identifier (doi)

    Start Page

  • 307

    • End Page

  • 322

    • Volume

  • 43

    • Issue

  • 3