Internal branding in tourism destinations: implications for tourism policy and research

Academic Article

Authors

  • Wagner, Olivia
  • Peters, Mike
  • Schuckert, Markus

    • Status

    Publication Date

  • 2009

    • Published In

    Digital Object Identifier (doi)

    Start Page

  • 274

    • End Page

  • 274

    • Volume

  • 2

    • Issue

  • 4