A segmentation of online reviews by language groups: How English and non-English speakers rate hotels differently

Academic Article

Authors

  • Schuckert, Markus
  • Liu, Xianwei
  • Law, Rob

    • Status

    Publication Date

  • July 2015

    • Has Subject Area

    Published In

    Keywords

  • Language
  • Online ratings
  • Reputation
  • Satisfaction difference
  • Traveler distribution

    • Digital Object Identifier (doi)

    Start Page

  • 143

    • End Page

  • 149

    • Volume

  • 48