What's "Funny" about Technology Adoption? Humorous Appropriation of Online Review Platforms.

Conference Paper

Authors

  • Mudambi, Susan M
  • Schuff, David
  • Zifla, Ermira

    • Publication Date

  • 2016

    • Published In

  • ICIS  Journal

    • International Standard Book Number (isbn) 13

  • 978-0-9966831-3-5