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Consumer trust and loyalty in e-Tail
Academic Article
Overview
Additional Document Info
Overview
Authors
Chen, Cuiping
O Brien, Matthew
Guo, Lin
Publication Date
2012
Published In
Online Consumer Behavior. Theory and Research in Social Media, Advertising and E-Tail, New York, Hove, Taylor & Francis Group
Journal
Additional Document Info
Start Page
297
End Page
321
Volume
200